TBC is one of the largest financial institutions in the region, setting modern banking standards for over 33 years - not only in Georgia but also abroad. With a mission to simplify people’s lives, the bank consistently invests in innovative products and digital transformation. For nearly 13,000 TBC employees, technology-driven solutions are an everyday part of delivering exceptional customer experiences.
This case study explores how TBC implemented Signify to streamline thousands of document workflows across corporate, small and medium business segments and how e-signatures have transformed both employee productivity and client satisfaction.
"The introduction of e-signatures is one of the best examples of process optimization. The technology removes the need for unnecessary manual steps, freeing up our resources and allowing us to focus on more valuable work instead of routine logistics.”
TBC was the first bank in Georgia to introduce Signify in its corporate sales segment. We spoke with Maya Paverman, who has years of experience leading operational efficiency and digital transformation initiatives at TBC. Her vision played a key role in ensuring Signify was fully tailored to the bank’s processes and customer needs.
Before e-signatures, TBC’s corporate segment alone generated tens of thousands of paper documents every month - from loan agreements to customer applications. The process, while essential, came with several pain points:
These inefficiencies often caused delays and reduced overall productivity.
During the pandemic, TBC piloted e-signatures in trade finance for issuing guarantees. With travel restrictions in place, remote signing became essential. Although Signify was not yet on the market, the pilot proved that digital signing could significantly reduce bureaucracy and save time.
Encouraged by the results, TBC decided to scale the solution but needed a system that met strict security requirements and could adapt to their workflows. This was precisely when Signify entered the market.
After evaluating alternatives, TBC chose Signify for its flexibility, willingness to customize, and ability to meet the bank’s stringent compliance standards. The partnership was a natural fit.
Integration began once Signify had been thoroughly vetted against TBC’s security and operational requirements, with a focus on information protection and a smooth user experience.
Pilot launch: In March 2023, Signify went live in a limited pilot covering a small set of products. Based on feedback, processes were refined, and within months, e-signatures were rolled out across all products.
Switching to e-signatures required an initial adjustment. For a qualified electronic signature, customers first had to visit the Public Registry to obtain a special code. This was a new process for both customers and staff, so the first few months were spent guiding users through it.
Once clients completed their first signing with Signify, the feedback was unanimous: no one wanted to return to paper-based signing. Customers consistently highlight the convenience and time savings, and for many, visiting the bank just to sign a document is now unthinkable.
Technologies like Signify are at the heart of digital transformation in the financial sector. With the ability to upload and sign documents anytime, anywhere, banks can remove the need for in-person meetings entirely.
For TBC, Signify has freed valuable resources from repetitive, logistical tasks, allowing staff to focus on higher-value work. This is a prime example of how the right technology can simplify operations, boost customer satisfaction, and improve business efficiency.
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